Digital Marketing
This new course will provide students with a foundation and skill set in the new, evolving world of digital marketing. Some of the topics covered include:
- eCommerce and Media Planning
- Branding
- On-Line and Display Advertising
- Digital Campaigns and Social Media Marketing
- Mobile Media
DECA involvement is a crucial aspect of the Marketing program and will involve students in the community service, career exploration, socialization, competition, and leadership activities. Membership for this organization is $17.00 a year.
Top 20 Trends in 2016 Presenation
Here is the link to the video we watched in class.
Each of you will be presenting on one of these trends to the class on...In your presentation you will:
- Define/explain/describe what the trend is.
- Tell us why you think companies are/will be going this direction.
- Share at least 3 actual examples of this trend in use
- Explain how this trend could be used by the Maverick in South Weber.
Writing Assignment
Have the class access this article (which can be accessed from the Content Marketing Title Page of the book under 'getting started guide') and type a one page paper answering the following questions:
- What exactly is Content Marketing?
- Why do we need to learn about another form of marketing?
- Who is using CM?
- What are some resources to get started?
- Pick one of those resources and tell me a little about it.